Skip to main content

The Indian smartphone market, the telecom sector and more

 Well hello ladies and gentlemen, and to everyone reading. This is Sohil Bankar. A novice tech enthusiast from India. I am new to every aspect of blogging, let's see how this goes. I've no idea if this will be read anyone as I don't know how Blogger functions. But I like to talk tech, so here I go.

Today I feel like I need to talk about The Indian smartphone market, the telecom sector and more  

My first phone was from a company named Coolpad, it was a Chinese smartphone brand that's nowhere to be found as of now. I owned it for 2 years I suppose from 2014-2016 roughly. 2014 was a different time than today for Indian Smartphone markets. India was emerging, slowly but surely. There was no XIAOMI or JIO at that time.  It would take another year for JIO to come disrupt the telecom whole and sole and it would also take a year for Xiaomi to start becoming relevant. As I think the success of xiaomi is largely owed to JIO. When I bought my first smartphone, coolpad. Xiaomi had just entered the market and was figuring out the way India works. At that time, Micromax were busy rebranding Chinese phones and being notorious for bootlegging Chinese products, Perhaps this is why Chinese smartphone companies decided to enter India, Micromax might as well be the reason why they decided to enter India. Micromax might  have dropped an axe on their own foot. Owing to it's massive market share, even surpassing Samsung to be The No.1 Smartphone brand in India by just bootlegging Chinese brands. Doing that too, in a sub par manner. I remember Micromax smartphones to be incredibly buggy, bloated and the screen felt like it was not responsive at all at times. Maybe this is what China saw, they're copying our phones and it's a bad attempt at that. Why not just disrupt the market. And disrupt they did. 

With Jio entering In December 15th of 2015, I feel as if it's this moment The Indian smartphone and telecom markets were disrupted, COMPLETELY. I remember being charged 250 rupees per GB of 3G data, i was and still am a subscriber of a famous telecom operator. With Jio coming in with free data for almost a year, getting users hooked to the new found speeds and opportunities, it gained significant market share within months. Even after prices were introduced of Jio packs, people found it extremely cheap, the packs being unlimited calling packs and a 1 to 3 Gb pf data per day. 

This, marked a digital revolution in India and this is what put xiaomi on India's radar. The smartphones were feature packed at dirt cheap rates being 4G ready and being that cheap was a win win for Indian consumer. And one thing that India loves more than anything is a product that's cheap and good. That's what Xiaomi is, unbelievably cheap and surprisingly spec heavy. Other companies like Oppo and Vivo followed suit, with Oppo and Vivo marketing their products to the new Young India that just discovered the internet. Selfie focusing phones were the new thing for them, apart from of course being unbelievably affordable and spec heavy.

Well that was it, Indian companies famous for bootlegging like Micromax, Intex and Lava were NOWHERE to be found soon enough after the Chinese brands entered India. Xiaomi says it almost makes no money from it's hardware sale. that is selling phones isn't a profitable business for Xiaomi. It never was. What if I told you that Xiaomi isn't in the business of smartphones at all? What if Xiaomi just wanted to get it's devices out there. But why? Why'd they make almost no profit whatsoever from their smartphones and still be profitable? We'll discuss later on 😊

Comments

  1. Actuall truth exposed.
    Well done.
    Looking forward for your 2nd blog asap....

    ReplyDelete

Post a Comment

Popular posts from this blog

The age of alone

  There are trends that I see in the tech world which obviously affect the very essence of everyone's day-to-day life. The pandemic has been harsh enough already, the physical, mental and emotional health toll cannot be fathomed. However, it is evident from history that come crisis; there have been significant changes in the way humanity behaves, recent changes are something that worry me though. It is said that post the last pandemic; the workers' lives changed for better as their wages were increased because there were unfortunately so few people left to work with. It is assumed that humanity does itself a favor by upping its quality of life post a drastic and sad event such as the pandemic However, I'd beg to differ in the case of the Coronavirus Pandemic; and that is because of digitization ; YES that's correct, this is coming as a person who'd only be excited to know about increased digital penetration in all things we do. One must ask him/herself, just how mu...

Killshot

Your loss is our gain, China. The Chinese government just started a massive crackdown on its own Ed-tech industry. The existing Ed-tech firms have been subjected to a lot of financial pain by the move and the upcoming ed-tech startups have been told they can never go public, be for-profit or basically make any money off of it. Now, why'd China try to crack down one of its most up and coming and already massively valued industries (somewhere around 100 Billion $), the answer is a bit tricky. What you may be looking at is the annual exam "gaokao" which is used to get into prestigious undergraduate colleges, not very different from the JEE or NEET. It is a matter of immense prestige for you to have cracked the gaokao amongst so much of competition and parents (of course) take immense pride in it. At the center of all this controversy stands gaokao. What the government claims is the reason why they "had to" pull this move is exploitation.  Yes, exploitation. The  Ch...